This Pink October (International Breast Cancer Awareness Month), IF Coconut Water, Hong Kong’s No. 1 selling coconut water brand for 9 consecutive years*, is specially supporting the Hong Kong Breast Cancer Foundation (HKBCF) for the first time to launch the IF Coconut Water Pink Charity Limited Edition.
For every bottle of the Pink Charity Limited Edition sold during the campaign, IF donate HK$1 directly to HKBCF to provide support for breast cancer patients and promote breast health education, sending warmth and care.
As a brand that has become part of everyday life for many Hong Kong consumers, IF hopes to give back to the community through this collaboration, raising awareness of breast health and encouraging early detection.